- 1. Sample business plan
- 1.1. Business plan sections
- 1.2. Project Description
- 1.3. Production plan
- 1.4. Marketing plan
- 1.5. Financial plan
Each company in the course of its activities must clearly understand the needs for all types of resources, as well as be able to accurately calculate the amount of funds needed to implement their business ideas. In a market economy, it is necessary to be able to plan, regularly analyze the internal and external environment, evaluate your own prospects and opportunities. For clarity, consider a sample business plan with calculations. Also at the very end of the article, you can download a detailed grocery store business plan.
Web studio business plan - sample with calculations
1. Sample business plan
The article presents a sample business plan with calculations for starting a website development company. Today, many companies decide to open their representative office on the Internet. As a result, there is a need to create an official website.
A business plan is an official document that will subsequently be presented to potential investors and partners. Therefore, when developing it, certain principles should be followed.
1.1. Business plan sections
- introduction,
- (brief description of the project and main financial indicators),
- project description,
- analysis of the company's capabilities,
- production plan,
- marketing plan,
- financial plan,
- risk analysis,
- conclusion,
- links to sources.
1.2. Project Description
The projected company is created for the purpose of developing websites and their subsequent placement on the Internet. The company's product is a website, made in accordance with the client's requests, the chosen concept and functionality. The average price of a website (based on the arithmetic mean) will be 64 thousand rubles.
At the moment, the development stage of the project is evaluated as a business idea. The objective of the project is to position itself in the market as a professional company creating websites of varying complexity, with a modern concept and user-friendly interface.
When recruiting, it is planned to look for professional layout designers and web designers based on an assessment of their portfolio (CV).
1.3. Production plan
For the implementation of the business project, it is planned to spend 200 thousand rubles of own funds and 800,000 rubles - borrowed funds in the form of a bank loan, i.e. all in all 1 million rubles.
All information is given as an example - this business plan is a sample with approximate calculations
At the moment, the IT-technologies segment is in the stage of dynamic growth. As a result of the penetration of broadband access into the regions of Russia, the development of mobile and wireless data transmission networks, there has been an increase in Internet users.
The preparatory period for the opening of the project is planned to be completed in full within six months.
The staff of the company will consist of 6 people: CEO, accountant, workers and four programmers, each of which is responsible for a specific project and is a highly specialized specialist.
Web studio staff
Estimated payroll will amount to 1659 thousand rubles. in the first year, 1893 thousand rubles. in the second year and 1962 thousand rubles. in the third year of the project.
Estimated revenue for the first year will amount to 3793.93 thousand rubles, for the second year - 6140.19 thousand rubles, and for the third year - 6278.12 thousand rubles.
Acquisition costs fixed assets are estimated at 634.88 thousand rubles. The amount of depreciation deductions is not calculated, since the organization will work on a simplified taxation system.
Cost of services provided in 2015 - 3918.55 thousand rubles, in 2016 - 3491.906 thousand rubles and in 2017 - 3527.547 thousand rubles, respectively. The decrease in cost in 2016 compared to 2015 is due to the write-off of the cost of fixed assets, and the increase in cost in 2017 compared to 2016 is due to an increase in the cost of staff salaries, the purchase of consumables for the subsequent creation of services. It should be noted that business plan calculation samples depend on the specific economic situation in the country.
1.4. Marketing plan
Marketing expenses are estimated at 13% of revenue in 2015, 4.2% in 2016 and 4.15% in 2017.
1.5. Financial plan
The financial results of the project implementation are estimated as follows. In the first year of operation, the financial result will be negative and the loss in 2015 will amount to 124.62 thousand rubles.
In 2016, the profit will be 2,648,284 rubles, and the maximum profit of 2,750,573 rubles will be achieved in 2017.
Cumulative net profit at the end of 2015 will be -230.807 thousand rubles, at the end of 2016 - +1813.725 thousand rubles, and at the end of 2017 - +4215.028 thousand rubles.
We will calculate the effectiveness of investments for the project
- Net present value:
NPV = 2947.435 rubles. - Internal rate of return (IRR):
2947.435 / (1 + x) 3 = 100 * 0.579;
2947.435 = 57.9 * (1 + x) 3;
(1 + x) 3 = 50.91;
x = 2.71, IRR = 271%. - Yield Index (PI):
PI = A / KV = 2947.435 / 1000.0 = 2.647
Index of return on investment > 1. This indicates that this project is effective. - Payback period (PP):
PP = 2 + = 2 + 0.7 = 2.7 quarters - Discounted payback period (DPP):
DPP = 3 + = 3 + 0.74 = 3.74 quarters
Thus, the payback period of the business project is 3.74 quarters, and a year after the start of the project, a guaranteed loan repayment and income generation will be carried out if the specified conditions for the project implementation are met.
2. How to write a business plan - video + ready sample
This sample includes all the main points and necessary calculations and can be used as an example of a business plan for your own development. It should also be noted that a detailed business plan sample with calculations can be bought from specialized companies.
You can also view the detailed grocery store business plan.
3. Write and implement a business plan
Now that you know about the basic principles of writing a specific business plan, try to implement your old business idea. Carefully consider each step, the business plan should be drawn up taking into account the characteristics of the market you are going to enter.
